Erich Baumgartner

Co-founder at Hupside | Defining the Original Intelligence Era

Expertise

Cybersecurity revenue leadership, go-to-market execution, and enterprise sales growth
Scaling security companies through growth, acquisition, and market expansion
Launching and commercializing emerging security technologies

About the author

Erich Baumgartner is a co-founder of Hupside with decades of experience leading sales and go-to-market teams across cybersecurity and enterprise technology. He has helped grow companies including Phantom, Q1 Labs, Sourcefire, Cisco, and Sun Microsystems, and has been recognized publicly for a track record that includes multiple startup exits. His background spans field operations, public sector sales, channel leadership, and bringing new technologies to market.

Education

BA, University of Maryland

Articles

How to Interpret and Apply the Gartner AI Maturity Model

Gartner's framework confirms whether an organization is equipped to run AI at scale, not whether the people running it are producing anything AI couldn't have produced alone, which is the layer Hupside was built to measure.

What is Cognitive Atrophy? How AI Changes the Game.

Cognitive atrophy is the gradual weakening of memory, critical thinking, and analytical capacity that happens when those mental functions go unused.

AI Performance Metrics: How to Measure What Matters as AI Adoption Grows

AI Upskilling: Build the Right AI Strategy

Exploring AI Transformation: A Framework For Success in Your Organization

What is AI Measurement? Exploring an Emerging Concept in 2026

When most leaders hear “AI measurement,” they think of performance dashboards and usage analytics. How many employees logged in to the new AI platform this week? How many reports were auto-generated? These metrics have their place, but they capture activity, not impact. They tell you that people are using AI, but not if they’re using it well.

How to Put Your People in Position to Succeed With AI

Human Originality Is a Scarce Resource in the AI Economy: Jensen Huang Is Right

AI Is Flattening the Playing Field. Originality Is Now the Edge.

The new Trends in Artificial Intelligence report from BOND Capital — led by legendary analyst Mary Meeker — is widely viewed as one of the gold-standard analyses of where AI is taking the world.

Welcome to the Original Intelligence Era

Original Intelligence Predicts Capability and Achievement

Original Intelligence vs. Traditional Creativity: Redefining Human Value in an Era of Common Novelty

The Narcissism of AI

Original Intelligence Is Missing Piece for Modern Hiring

Machines predict what’s likely. People invent what’s valuable.